A fan has turned a sign he displayed on Saturday's episode of College GameDay into an act of kindness for a children's hospital.

Per Aaron Calvin of the Des Moines Register, Carson King has thus far received nearly $11,000 from viewers after holding up a sign asking for money because his "Busch Light Supply Needs Replenished" which included his Venmo information.

When the donations began pouring in, King decided he was going to give the money to the Iowa Stead Family Children's Hospital.

"This was way better than expected," King told Calvin. "It just goes to show that no matter if you're a Hawkeye fan, Cyclone fan, or Grand View Viking, we're all Iowans, and Iowans take care of each other."

Busch Beer caught wind of King's charitable efforts and decided to make a gesture of its own:

.@CarsonKing2 this is the best thing we have read all year, we’re inspired.

We’re going to match your donation to University of Iowa Hospitals & Clinics, and we’ll throw in some of that Busch Light you were looking for. https://t.co/NPPrPp6zJg

— Busch Beer (@BuschBeer) September 17, 2019

Saturday marked College GameDay's first visit to Iowa State for the Cyclones' showdown with Iowa. With any luck, King's gesture will convince ESPN to keep going back to Ames in the future.