In what was likely the culmination of their rivalry, CM Punk defeated Drew McIntyre in a Hell in a Cell match at WWE Bad Blood on Saturday.
After a grueling and bloody match between the Scot and the Chicago native, it appeared to be the end of the road for Punk.
After McIntyre taunted The Best in the World with a bag full of friendship-bracelet beads, which laid scattered on the mat, Punk seized the opportunity by avoiding a Claymore before shoving a handful of beads into the Scot's mouth and landing the match-ending Go to Sleep.
Saturday's match was nearly a year in the making, as Punk returned to WWE last November at Survivor Series, and it became clear shortly thereafter that McIntyre wasn't a fan of having him back in the fold.
In fact, The Scottish Warrior took great pleasure in the fact that Punk tore his triceps in the men's Royal Rumble match in January, rendering him unable to compete at WrestleMania 40.
Punk got some payback at The Show of Shows, though, by attacking the Scot after he beat Seth Rollins for the World Heavyweight Championship. That allowed Damian Priest to successfully cash in his Money in the Bank contract.
In the months that followed, Punk cost McIntyre on several more occasions, including posing as a referee during a world title match between the Scot and Priest at Clash in the Castle in McIntyre's home country.
Rather than counting to three, Punk hit McIntyre with a low blow, which led directly to Priest retaining.
Just about one month later, McIntyre won the men's Money in the Bank ladder match and attempted to cash it in that same night during a world title match between Priest and Rollins, but Punk foiled him again.
Along the way, McIntyre viciously attacked Punk on an episode of SmackDown, leaving him a bloody mess and stealing the sentimental bracelet that bears the name of his wife and dog.
That bracelet became an important symbol in their feud, and it even distracted Punk at SummerSlam to the point that it allowed McIntyre to beat him in their first one-on-one match against each other.
Punk got his rematch at Bash in Berlin in a strap match and he won fairly decisively, so he expressed his desire to move on and pursue a world title.
McIntyre had other ideas, though, as he again attacked Punk and destroyed his bracelet and sent him away in an ambulance.
Given the clear hatred between Punk and McIntyre, Raw general manager Adam Pearce decided the only way for them to truly settle their differences was inside Hell in a Cell.
With Punk getting his second consecutive win over McIntyre on Saturday, he is likely in a position where he can put McIntyre in the rear-view mirror and pursue championship opportunities.
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