It's almost impressive how consistently strong the pro wrestling rumor mill around WWE and AEW is nearly every week of the year.
In fact, it might be the most consistent thing in sports outright, even a few weeks removed from WrestleMania 39 and the premium live event that followed, Backlash.
AEW being on a blatant upswing and buzz of a new weekly show sure don't hurt the rumor mill. Neither do a variety of WWE-centered rumors while the company surges toward naming a new top men's champion not named Roman Reigns and fast-rising stars ready to occupy the spotlight.
Here's a look at some of the most notable buzz making a big enough splash to stand out on a crowded rumor mill right now, plus whether fans should buy or sell it.
Bron Breakker arrives after SummerSlam
Bron Breakker has been impossible to miss each week, leading to natural speculation from fans that he will be a main-roster staple sooner rather than later.
In fact, his heel work has been so good and the potential upside to main-roster feuds so great that some fans came away from the recent WWE draft disappointed that his name didn't get called.
But it's only a matter of time.
According to WRKD Wrestling, groundwork for Breaker getting drafted existed, but WWE officials actually pushed his debut back so that he could continue to work on his character before a post-SummerSlam debut.
Which makes a ton of sense. Any goodwill Breakker earns between now and SummerSlam will only make for a greater reception from fans. There's also no reason to rush his current path when he's at risk of getting lost on an overloaded main roster where main and mid-tier titles currently sit in well-established feuds. Debuting after SummerSlam lets him start fresh in a marquee program as others end.
Damian Priest Joining the Top Ranks
Damian Priest has been a prominent Superstar in front of fans lately because of his place in The Judgment Day and his strong work with Bad Bunny at Backlash from Puerto Rico.
So much so, that according to PW Insider Elite (h/t Randall Ortman of Cageside Seats), Priest has been on the receiving end of praise backstage from those at the controls, to the point he could be one of the "top-level players" from here.
But it's hard to envision Priest is suddenly going to surge up to programs with the likes of Brock Lesnar anytime soon. As things stand now, he's arguably the third or fourth most notable member of his own stable right now—which, by the way, isn't going to break up anytime soon. He's also going on 41 years old, so barring some stunning Jinder Mahal-esque rise at random, it's a tough sell.
Still, there's nothing wrong with Priest's current role. The fact he was in a main PLE event against an outsider like Bunny speaks to the level of trust the veteran has earned, and sitting around Dolph Ziggler levels of trust and ability is a fantastic slotting to have.
Miro and Thunder Rosa Slated for Big Collison Role
AEW and pro wrestling fans in general were caught off guard on this week's episode of Dynamite when both Miro and Thunder Rosa made surprise returns.
Miro had been missing from action for what felt like a huge amount of time—his last official match was technically last September at All Out. Rosa had been out even longer after last being seen as the AEW women's champion.
According to Fightful Select (h/t Ortman), this was very calculated on AEW's part. It has to do with the new AEW Collision TV show launching soon.
It has to register as one of the easiest buys of the year. Miro still has huge fan support and could blossom on his own program if the company does a sort of soft roster split. Ditto for Rosa, whose dominant run in AEW before her absence keeps her entrenched as one of the top Superstars in the company.
It's simply a no-brainer to let two lapsed stars who feel like home-grown AEWers take prominent roles in a new weekly show.
Undisputed Era Returning ASAP
From the sounds of the buzz, AEW wants Undisputed Era front and center as soon as possible.
That's a thought only made possible by the recent return of Adam Cole from a serious injury and the surprise debut of Roderick Strong with the company.
But the big hiccup in that particular plan is Kyle O'Reilly, who underwent neck surgery and hasn't been in a match since June of 2022—a loss to Jon Moxley in a No. 1 contender match for the AEW world title.
According to Wrestling Observer Newsletter (h/t Ortman), AEW wants to immediately throw O'Reilly into a stable with Cole and Strong again as soon as he's ready.
While attempting to recapture the magic of that fabled NXT run sounds great on paper, there would appear to be far too many hurdles in the way. Chief among those is O'Reilly's health, but it doesn't help that Bobby Fish isn't with the company. By the time O'Reilly's back, it's impossible to say where Cole and Strong will be at storywise, too.
From a business perspective, once O'Reilly is healthy, it might benefit AEW to simply tease it for a long time before making it happen in a big character-driven payoff.